There’s barely a word in the dictionary that gives rise to as many positive associations as “energy”: energy means power, motion, growth. We say that dynamic people are bursting with energy; foodstuffs give us energy. If we talk about new, renewed or even renewable energy, we think of other energy sources, whether it’s a solar power plant, a biogas system, a fuel cell or perhaps a new way of thinking about an issue, or a process of consciously questioning long-established procedures.
CLAAS is full of new energy. It’s immediately apparent when you look at our annual result, but it emerges above all in the cornucopia of new ideas we transform into realities. New plant cultures produce basic substances for food and energy – CLAAS is developing the technology needed to harvest them. The interaction of new machines is giving birth to new process chains. New markets are arising from what were once developing nations. Wherever we look, today’s challenges call for new, renewed energy. And there’s plenty of it at CLAAS.